Genesis elevates existing partnership with 2024 Presidents Cup

Official Automobile Sponsor to debut premium hospitality venue, the Genesis Club


MONTREAL, Quebec, Canada – The Presidents Cup and Genesis announced today that the event’s Official Automobile Sponsor has been named Title Partner of the Genesis Club, one of the premium hospitality venues featured onsite when the event returns to The Royal Montreal Golf Club, September 24-29, 2024. The venue was previously named the International Club.

Genesis was previously named the Official Automobile Sponsor of the Presidents Cup, inclusive of the 2022 playing at Quail Hollow Club in Charlotte, North Carolina, 2024 in Montreal, and 2026, when the event makes its debut at Medinah Country Club in Medinah, Illinois.

“From our award-winning products to seamless purchase and effortless ownership experience, the guest is at the center of everything we do,” said Eric Marshall, director, Genesis Motors Canada. “We look forward to welcoming Presidents Cup attendees to the prestigious Genesis Club, where they can enjoy the same comfort and hospitality they would experience at all of our Genesis Retail Experience facilities across the country.”

Located on No. 16 fairway, the Genesis Club is an upscale, climate-controlled venue inclusive of a variety of local and international-themed cuisine and upgraded beverages from an open-air bar, with prominent views of Nos. 15 and 16 – two of the most exciting holes in the Presidents Cup’s match play format. The venue will be flanked with two Genesis GV80 Coupes and will provide fans with coverage of the broadcast, interactive games, cell phone charging stations and more. Genesis Club tickets start at $580.50 CAD, inclusive of all taxes and fees.

“We are thrilled to expand our partnership with Genesis for the 2024 Presidents Cup, where the Genesis Club will deliver an exquisite experience for buyers which matches the luxurious brand of our Official Automobile Sponsor,” said Executive Director Ryan Hart. “The Presidents Cup has become synonymous with best-in-class hospitality offerings, and we are eager to host fans looking for an elevated experience as the world’s top players descend on The Royal Montreal Golf Club.”

As the Official Automobile of the Presidents Cup, Genesis will provide tournament vehicles for the teams, staff and volunteers, with display vehicles being placed throughout the host property, including the cars at the entrance of the Genesis Club.

As host of the 2007 and 2024 Presidents Cups, The Royal Montreal Golf Club will become the second international venue to host the event more than once, joining The Royal Melbourne Golf Club in Melbourne, Australia, a three-time host.

To purchase tickets to the Genesis Club or for more information about the Presidents Cup, please visit PresidentsCup.com.